Courses That Connect Podcast

Episode 18: How To Create The Messaging That Sells Your Online Course

May 19, 2021

Here's' the thing about your messaging…

It’s all crystal clear in your head and you know exactly how your course is going to help your students. But, as soon as you start writing your sales page, emails or ads, it all gets shaken up like a snow globe.

 

That amazing course of yours gets hidden in a fog of generalisations, bland outcomes and waffle.

 

If this sounds familiar, then today's episode is for you!

 

In it, I'm unpacking the Kniebe Canvas, my blueprint for online course messaging that's been tried and tested in hundreds of coaching sessions. I'm going to take you through the 9-steps I use to get message clarity and share how you can access this to create winning copy for your courses and offers.

 

SHOW NOTES

Get help with your messaging - The AntiBoring Blueprint for Messaging live training starts on 27th May. Save your spot - https://lisakniebe.simplero.com/page/206630-join-me-on-the-journey

In this 90 minute live training you’ll create your own Blueprint for Transformation, focusing on your online course priority offer. I’ll lead you through my 9 step framework for connection; the Kniebe Canvas so you have a quick and easy way to create the messaging that sells your online course.

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