Courses That Connect Podcast
Episode 25: My Launch Secrets; How to Run A Successful Bootcamp

Episode 25: My Launch Secrets; How to Run A Successful Bootcamp

February 23, 2022

Now if you’ve been thinking about running a bootcamp for your next launch, then I want to share the 3 secrets that have made both my bootcamps successful.  

 

Here’s the behind the scenes look at my last bootcamp that ran in February 2022:

  • 250 people registered for the bootcamp
  • 129 joined the Facebook group
  • 100 + daily views on training videos
  • 31% average open rate on emails 
  • 8% conversion rate into my course 

 

Once you nail the winning formula for your bootcamp, you can run these on rinse and repeat for each launch. 

 

But what is the winning formula? 

 

In this episode I’ll share my 3 secrets to supercharge your bootcamp, and these won’t cost you anything (except your time!)!

Episode 25: My Launch Secrets; How to Run A Successful Bootcamp

Episode 25: My Launch Secrets; How to Run A Successful Bootcamp

February 23, 2022

Now, if you’ve been thinking about running a bootcamp for your next launch, then I want to share the 3 secrets that have made both my bootcamps successful.  

 

Here’s the behind the scenes look at my last bootcamp that ran in February 2022:

  • 250 people registered for the bootcamp
  • 129 joined the Facebook group
  • 100 + daily views on training videos
  • 31% average open rate on emails 
  • 8% conversion rate into my course 

 

Once you nail the winning formula for your bootcamp, you can run these on rinse and repeat for each launch. 

 

But what is the winning formula? 

 

In this episode I’ll share my 3 secrets to supercharge your bootcamp, and these won’t cost you anything (except your time!)!

Episode 24: 4 Steps to Defuse Overwhelm When Creating Your Online Course

Episode 24: 4 Steps to Defuse Overwhelm When Creating Your Online Course

January 30, 2022

In this podcast episode I'll be defusing the feeling of overwhelm that can come up when you're creating an online course.

This episode is for you if...

  • You've been trying to create a course for a while and keep getting stuck in the overwhelm loop 
  • You're just thinking about an online course and don't know where to start

 

SHOW NOTES

Listen to the surfing lesson episode at my Fifty at 50 podcast - https://fiftyat50.podbean.com/e/episode-2-taking-the-plunge-with-surfing-lessons/

Bootcamp - join my FREE 4 day Online Course Design Bootcamp here
Bootcamp starts on 7th Feb and will walk you through the steps to design your online course.

https://lisakniebe.simplero.com/page/239982-online-course-design-bootcamp

Episode 23: Get Ready to Kick-Ass in 2022 with Imperfect Action

Episode 23: Get Ready to Kick-Ass in 2022 with Imperfect Action

January 7, 2022

If you've arrived in 2022 feeling a little less than excited, then you're not alone. So many of us look at the year ahead and have a tiny seed of regret creeping in. We say things like, "I thought I'd have 3000 on my list by now" or, "I thought that my course would have made 6 figures by now" or maybe for you it's more like, "I thought I'd have launched my course by now".

If any variation of these are popping up as you look at the year ahead, then you're not alone. But I want you to plug into this episode and soak up the the antidote to self-doubt, to self-criticism and judgement. Instead, join me on the journey as I share how to plan your content for the year ahead and keep taking imperfect action so you can create momentum, flow and produce huge results.

 

LIVE WORKSHOP
If you feel inspired to plan your launches and get your content runway ready to go, then join me on Friday 7th January from 2-4.30pm AWST for a live workshop where we'll plan and theme your content ready for launch.

The Consistent Content System for Launching is just $29 and there's a replay available.

https://lisakniebe.simplero.com/purchase/144380-The-Consistent-Content-System-for

Episode 22: How to Promote and Sell Your Online Course

Episode 22: How to Promote and Sell Your Online Course

October 9, 2021

When it comes to launching your online course, choosing between a webinar or challenge is one of the first decisions you'll be making. These launch events help you create excitement and interest in your course, but each have their own merits.

As a seasoned launcher, I've always run a webinar, but this time I'm launching with a challenge (aka bootcamp). So why have I made this choice? What are the pros and cons of each method? That's what I'll be sharing this this week's podcast episode.

If you are exploring how to launch and sell your course, then this episode is an honest look behind the scenes at my own launch and what I'm doing to promote and sell my course.

 

SHOW NOTES

I would love you to join my free ONLINE COURSE DESIGN 4-Day Bootcamp! It'll be a great resource for you as an online course creator, but more than that it will give you an insight into how I run this type of launch event.

https://lisakniebe.simplero.com/page/227000-online-course-design-bootcamp

Episode 21: How to Create Content for your Course

Episode 21: How to Create Content for your Course

October 1, 2021

In this episode I'm taking you behind the scenes in my business and walking you through the steps I take to create the content for my online course.

Whether you have an existing course that needs remodelling (like I do) or are starting from scratch, this episode will give you valuable insights into planning your content to deliver on your course promise.

I'll be sharing why I've remodelled my course twice now, going from a 6 weeks to 8 weeks and why I'm now changing that to a 12 week experience.

You'll hear about the highs and lows of creating content, I'll be sharing how I get overwhelmed at times and what drives me to push through that and take action.

If an online course is on your agenda in the next 6 months, then this is the episode for you.

 

SHOW NOTES

Get hands on help with your course creation...
Join me in my 4 day Online Course Design Bootcamp on 18th October using the link below:

https://lisakniebe.simplero.com/page/227000-online-course-design-bootcamp

Episode 20: How To Launch Your Course Without Burnout with Rachelle Glendon

Episode 20: How To Launch Your Course Without Burnout with Rachelle Glendon

July 14, 2021

If you've done a live launch for your course, then you'll know launching can be draining. Think webinars, ads, bonuses, social visibility, discovery calls and sales emails...and all that before you start welcoming students in!

No wonder we feel burnt out and exhausted after a launch, but there is another way. This week on the podcast I'm chatting with Rachelle Glendon, a slow living coach and podcaster.

Rachelle helps Mums who work from home manage the juggle of family life with her slow living philosophy. And on the show today she helps me unpack what it means to live slow and how we can apply these principals to our launches.

Rachelle is a course creator herself and knows exactly how stressful launching can be, so she speaks from experience when it comes to changing our default setting from frazzled and frantic to calm and intentional.

To learn more about slow living be sure to check out Rachelle's website - www.howtolive.slow.com

Episode 19: 4 Action Taking Steps To Get The Accountability You Need To Create & Launch Your Course

Episode 19: 4 Action Taking Steps To Get The Accountability You Need To Create & Launch Your Course

June 2, 2021

What's standing between you and your online course dream?

Chances are if you get really honest with yourself, it's you.

You keep breaking appointments with yourself to do the work...
You feel like there's never enough time..
You feel like you don't know the next step...
You don't have a plan so remain stuck...

Are any of these landing for you?

Tough love coming your way...

I hear from soooo many clients that they have a half-finished course, or a course in their head that they are not able to move forward with, and you know what each and every one of them needs?

Accountability.

There's nothing more powerful than knowing you've said out loud to someone else that you'll do something.

But accountability is not a magic wand. It won't make your procrastination disappear overnight, but what it will do is give you the kick-up the backside you need to take action.

In today's episode I share 4 different forms of accountability to suit any personality type (or budget).

 

BONUS - If you're listening to this episode in June 2021 and are a business owner in WA, Qld or NT then there is a special bonus free session that you can apply for using the link in the show notes below.

 

SHOW NOTES
If you are new to ASBAS then you are likely eligible for an hour of FREE strategy on your copy, course or messaging with me.
It's easy to apply, just use the link below and check to see if you can claim your free session (valued at $250)
https://www.businessstation.com.au/form/asbas-registration/

Episode 18: How To Create The Messaging That Sells Your Online Course

Episode 18: How To Create The Messaging That Sells Your Online Course

May 19, 2021

Here's' the thing about your messaging…

It’s all crystal clear in your head and you know exactly how your course is going to help your students. But, as soon as you start writing your sales page, emails or ads, it all gets shaken up like a snow globe.

 

That amazing course of yours gets hidden in a fog of generalisations, bland outcomes and waffle.

 

If this sounds familiar, then today's episode is for you!

 

In it, I'm unpacking the Kniebe Canvas, my blueprint for online course messaging that's been tried and tested in hundreds of coaching sessions. I'm going to take you through the 9-steps I use to get message clarity and share how you can access this to create winning copy for your courses and offers.

 

SHOW NOTES

Get help with your messaging - The AntiBoring Blueprint for Messaging live training starts on 27th May. Save your spot - https://lisakniebe.simplero.com/page/206630-join-me-on-the-journey

In this 90 minute live training you’ll create your own Blueprint for Transformation, focusing on your online course priority offer. I’ll lead you through my 9 step framework for connection; the Kniebe Canvas so you have a quick and easy way to create the messaging that sells your online course.

Episode 17: How To Use Storytelling In Your Course Launches with Dani Paige

Episode 17: How To Use Storytelling In Your Course Launches with Dani Paige

May 12, 2021

Chances are you've heard about the power of storytelling in your content, but maybe your confused about what that really means. I mean, how do you tell a story in an email without ending up with a version of War and Peace that nobody wants to read?!

And what about on your sales page, are you supposed to be adding a story to that?

 

This week on the podcast I am beyond excited to welcome Dani Paige; storyteller extraordinaire and launch copywriter to unpack what this whole storytelling malarkey is all about.

 

I loved geeking out on all things copywriting with Dani. Here's what we chatted about in this week's episode:

  • What is story telling when it comes to your copy?
  • Why is it so powerful?
  • How can we use this in our course launches?
  • Where should we use story telling?
  • What are your 3 top tips for story telling in launch copy?

We had a blast and I hope you love this episode as much as I do!

 

SHOW NOTES
Need more Dani in your life?

Follow her on Insta - https://www.instagram.com/danipaige.online/
Grab your copy of her amazing Email Closers - https://offers.danipaige.com/tec
Check out her fabulous storytelling about page - https://danipaige.com/about#galleries

Podbean App

Play this podcast on Podbean App